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Principles of Marketing/Target Marketing
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E Commerce And Internet Marketing Challenges

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Which of the following represents a challenge associated with Internet marketing and e-commerce?
A

Many international consumers are reluctant to use credit cards.

B

Consumers generally dislike shopping via their computers.

C

International consumers generally prefer mass merchandisers or local shops.

D

There is a lack of efficient distribution channels to reach consumers.

E

Products appear differently online to international consumers.

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